Customer Snapshot
A leading global manufacturer of polyurethane and specialty materials needed a logistics partner who could manage both regulated chemicals and specialized climate-controlled storage. Their customer base depends on consistent supply, quality assurance, and strict compliance.
For their Southeast operations, Warehouse Basics handles an average of 315 pallets in, 315 pallets out, and 271 pallets on hand each month. Services include hazmat-certified warehousing (Class 9), regional distribution, climate-controlled storage, and maintaining safety stock to ensure uninterrupted supply during emergencies.
The Challenge
As the company expanded in the Southeast, two pressing logistics challenges emerged:
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Climate control: Polyurethane-based products required heated storage to remain stable and protected from cold temperatures year-round.
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Disaster preparedness: With core operations located in a hurricane-prone area, the company needed a reliable Southeast partner outside high-risk zones to hold safety stock and keep customers supplied in case of disruptions.
Additional complications included:
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Strict customer standards requiring KPI tracking, SOP adherence, and consistent reporting
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Integration with SAP systems for real-time inventory and order management
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The need for 24/7 availability to handle urgent shipments and prevent downstream shutdowns
Without a trusted 3PL to meet these needs, the company risked production delays, dissatisfied customers, and interruptions in critical supply chains.
Why Warehouse Basics
The manufacturer chose Warehouse Basics because they offered the compliance, responsiveness, and flexibility needed to protect operations and maintain continuity.
Key decision factors included:
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Hazmat compliance for Class 9 materials
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Reliable heated storage, maintaining 80°F year-round to safeguard products
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Ability to integrate with the customer’s SAP system for real-time data sharing
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A 27+ year track record in chemical logistics with proven reliability
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Custom processes aligned to KPI and SOP requirements
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24/7 support to respond to urgent shipments and prevent customer disruptions
With Warehouse Basics, the manufacturer gained not just a warehouse but a strategic logistics partner capable of protecting their supply chain through both daily operations and emergency scenarios.
The Solution
Warehouse Basics developed a personalized Southeast logistics program built around operational consistency, compliance, and risk management.
The program included:
- Full-pallet warehousing and distribution for totes, drums, and palletized chemical products
- Hazmat-certified intake and segregation aligned with compliance standards
- Climate-controlled storage, maintaining 80°F to protect sensitive SKUs
- Value-added services, including relabeling, QA inspections, and custom handling
- Same-day cross-docking and regional distribution for fast turnaround
- Transparent reporting through Extensiv WMS technology for accurate, live data
- SAP integration to manage orders and ensure alignment with Huntsman’s internal systems
- Annual audits performed to measure performance and identify opportunities for continuous improvement
This structure ensured stable operations and uninterrupted supply, even during extreme weather or logistical disruptions.
Results & Outcomes
By consolidating Southeast logistics with Warehouse Basics, the manufacturer achieved measurable improvements in both performance and resilience.
Operational gains:
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Improved compliance confidence through dedicated hazmat-certified processes
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Faster, more reliable order fulfillment across the Southeast
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Seamless SAP integration for live inventory accuracy and order tracking
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Annual audits driving accountability and continuous improvement
Business impact:
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Confidence that supply would remain uninterrupted during weather-related events
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24/7 logistics support ensuring customers never face unexpected shortages
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Stronger customer satisfaction driven by reliability and service consistency
Warehouse Basics became more than a logistics provider. They became an extension of the company’s operations, safeguarding their Southeast supply chain and enabling growth with confidence.

